Jane Zhang, Minghe Hu: E-commerce under the spotlight
4/01/2021 – 08:28
“A few months ago, the outlook for e-commerce in China would have been all sweetness and light after the industry boomed on the back of the pandemic, with more people shopping at home than ever before.
Analysts believe the effects of Covid-19 have changed consumer behaviour permanently – propelling live-streaming, short video and social commerce to greater heights.”
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